Cheese-Scented Nail Polish? You Bet! Nails.INC and Velveeta Team Up for the Summer Scent We Didn’t Expect
If someone had held a poll of what people thought the scent of the summer would be for 2022, we're

If someone had held a poll of what people thought the scent of the summer would be for 2022, we're betting Velveeta cheese wouldn't have topped this list. Although, who knows – people really do love cheese.
However unlikely though, that's exactly what's about to happen. Nails.INC has teamed up with Velveeta to create a cheese and cheeky new nail polish just in time for summer – and it comes with a twist.
Cheese-Scented Nail Polish, Oh My
Nail polish usually smells acrid. A chemical smell with a touch of nostalgia, it's a familiar smell most beauty connoisseurs know well.
But now, you can have your cake and eat it too – your nails can smell just like your favorite creamy cheese brand.
The Cheese Team shares in a statement, "This limited-edition, cheese-scented nail polish made in collaboration with cult-favorite UK nail brand Nails.INC and Velveeta was created just for pinky fingers – so you can live your life pinkies out, liberating your biggest, boldest pleasure attitude. The creamy formula blends the cheesy goodness from Velveeta with the smoothness of Nails.INC longwearing polish to bring a mouth-watering nail color unlike anything you’ve ever experienced. These highly pigmented shades provide full cover payoff and are designed to be worn together for those confident enough to show the world they are living a big, bold, and unrestrained life. NOTE: the cheese scent will develop when fully dry."
Nail polish that looks and smells like Velveeta? It's exactly the product we had no idea we needed – but now we know we can't live without.
Velveeta x Nails.INC Pinkies Out Polish Collection was launched June 7 and was designed with pinky nails in mind, so people don't forget their small-but-mighty hand beauty bookends.
And the good news is, you can buy through Amazon – so it's easier than ever to dip into the new nail craze. Visit this link for more purchasing information.
Nails.INC – Cruelty-Free Beauty You Can Feel Good About
If you can't grab some Velveeta nail polish, that's okay – Nails.INC offers a wide variety of products and colors.
Founded in 1998 by Thea Green MBE, Nails.INC is one of the foremost beauty brands in the UK and has become known for innovative approaches to products and artistic expression.
Green has said of her plan to launch Nails.INC, "I was inspired to launch both a nail product and a service. I think of Nails.INC as much of a fashion brand as I do a beauty brand."
In addition to their praise-worthy approach to innovative solutions and creating must-wear shades and collaborations, Nail.INC is a product you can feel good about wearing.
All of their products are cruelty-free and nearing the title of 100% vegan, which means that you won't have to feel guilty about the impact to the planet.
Nails.INC has also branched out into other cosmetic pursuits, so check out their line of award-winning products here and get your cheese on.